Accelerate Ventures is delighted to announce our investment in Jump, the technology company redefining how sports and media organisations operate, as part of the company’s recent $25m Series A funding round led by Seven Seven Six Capital.
Founded in 2021, Jump is seeking to provide sports teams full autonomy over their operations and grant them direct, unfiltered access to their fans.
Sports clubs and franchises operate in a broken ecosystem: teams juggle fragmented systems for ticketing, merchandise, hospitality, memberships, and more; silos that add cost and complexity, typically leaving up to 15-20% of revenue untapped.
For fans, the experience is equally fractured with multiple logins and disconnected apps eroding engagement for individuals who increasingly expect seamless, personalised journeys.
Jump flips this model, with an aligned business model, unifying ticketing, commerce, and fan engagement into a single, white-label AI-powered tech stack. Fans stay within the team’s ecosystem as a full D2C experience, creating a win-win for fans and clubs alike.
What Jump has built is vertical software and AI for sports teams. Jump prides itself on being set up to win when the team wins, empowering teams to take full ownership of their end-to-end fan experience.
Ticketing is central to Jump’s product offering, offering a combination of single-game, fixed / flex plans, seat maps, live browsing, integrated resale, and more.
The company’s dynamic ticketing feature has won headlines in sports and entertainment circles. Through Jump’s platform, fans have the opportunity to upgrade their tickets to empty seats midway through a game. The fans secure an improved experience at better value than purchasing the seat outright, while the club benefits too.
Jump is tackling a long-overdue problem with an all-star team. Co-founders Marc Lore and Alex Rodriguez, as co-owners of the Minnesota Timberwolves and Lynx, provide exceptional access to the team-owner ecosystem that serves as Jump’s initial target customer base. The pair have also built extraordinary track records in their respective fields, Marc having led two previous companies to major exits, and Alex’ status as a 14-time All-Star and MLB legend.
The platform puts power back into the hands of sports clubs, enabling them to operate like the D2C brands they are. CEO Jordy Leiser is a seasoned operator, and understands first-hand how to navigate the challenges of scaling an enterprise business.
We are not the only ones excited. The round is led by Alexis Ohanian’s Seven Seven Six Capital, with additional commitments from Forerunner Ventures, as well as top-tier sports tech investors: Courtside Ventures, Will Ventures, Drive by DraftKings, and more.
The company’s near-term focus is delivering value for its flagship clients in the Timberwolves and Lynx, alongside other early adopters. Longer term, growth within the US market and abroad, with future upside looking beyond the sports industry to a broader entertainment solution, representing a multi-billion dollar opportunity on top of their core sports market.
Jump is exactly the kind of team that we aim to support: top-class team, working to deliver a best-in-class solution. We look forward to seeing wider adoption of Jump in the seasons to come.
AlleyWatch – https://www.alleywatch.com/2025/10/jump-professional-sports-unified-fan-experience-ticketing-platform-jordy-leiser/
Forbes – https://www.forbes.com/sites/justinbirnbaum/2025/08/12/alex-rodriguezs-startup-jump-raises-23-million-in-quest-to-be-shopify-for-sports-teams/https://www.jump.com/articles/series-a
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